Portfolio
The Companies We've Built and Acquired.
A growing portfolio of B2B marketing agencies serving small, scrappy teams at technology companies.
Marketers in Demand
The operating platform for Aragon's agency portfolio.
Marketers in Demand is the holding company that unites our portfolio of B2B marketing agencies. It provides shared infrastructure, operational support, and strategic coordination. Recognized as one of Inc. magazine's fastest-growing marketing agencies in 2024.
New North
Full-service B2B marketing for technology companies.
New North is a B2B marketing agency that helps technology companies grow through strategy and execution. They specialize in content, paid media, ABM, and marketing operations—serving as an extension of lean marketing teams that need both the thinking and the doing. Based in Frederick, Maryland, with clients ranging from growth-stage startups to Fortune 500 firms.
Motion
Done-for-you podcasts and video series for B2B marketers.
Motion helps B2B marketing teams launch and manage podcasts and video series that fuel their entire content strategy. From planning and production to distribution and repurposing, Motion turns one conversation into a library of audio, video, and written content. They work with 75+ B2B brands including companies like Qu, Tyfone, Mosaic, and ZeroFox.
Ideometry
Growth marketing for B2B SaaS and robotics companies.
Ideometry is a full-service growth marketing agency that engineers go-to-market systems for scalable growth. They specialize in B2B SaaS and robotics, integrating strategy, creative, and automation to help companies expand their reach and sharpen their competitive edge. Based in Boston, with a focus on aligning marketing with revenue outcomes.
Spoke
Content repurposing for podcasters and B2B marketers.
Spoke is a content repurposing agency that transforms recordings—webinars, podcast episodes, keynote speeches—into high-quality blog posts, social content, videos, and more. They help B2B marketers extract maximum value from the content they've already created, turning one recording into a full distribution engine.
Agency Insights, Delivered
Get occasional updates on agency M&A trends, operational insights, and new content from the Aragon team.
Interested in Joining the Portfolio?
We're always open to conversations with agency founders who are thinking about what's next. If you're running a profitable B2B agency and exploring partnership, acquisition, or growth options, we'd welcome a confidential discussion.
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